Under Armour links purchase recommendations to fitness data - RetailWire
Under Armour Opens First Digital Headquarters In Austin's Revitalized Seaholm Power Plant District
Running with data: Under Armour creates immersive, digital customer experience | CIO
Under Armor Connected Fitness – Digital Transformation Success Story - I Can Infotech
Under Armour profit to take hit from higher costs, China curbs; shares tank | Reuters
Under Armour Launches UA Shop, Expanding Connected Fitness Suite With Personalized Shopping Experience
MyFitnessPal and Endomodo fitness apps bought by Under Armour | Apps | The Guardian
Adidas sues Under Armour for patent infringement | MobiHealthNews
Under Armour: Playing the Digital Game - Technology and Operations Management
Under Armour Fitness Tracker Band| Garage Gym Reviews
Under Armour's Transition to a Data-Driven Fitness Lifestyle Company – Will it Pay Off? - Digital Innovation and Transformation
Under Armour Has 50/50 Digital/TV Advertising Budget Split
Under Armour activates the space with digital signage in new Chicago Brand House | Digital Signage Today
STAYING ACTIVE AT HOME
Under Armour raises the bar on digital fitness
Under Armour Acquires Endomondo And MyFitnessPal To Establish The World's Largest Digital Health And Fitness Community
Under Armour Buys Mobile Workout Veteran MapMyFitness For $150M As It Looks To Keep Pace In Digital Fitness | TechCrunch
Under Armour Connected Fitness at CES 2016 - GPJ
Under Armour Is Working With IBM Watson And HTC To Build An Impressive Digital Fitness Platform
For Under Armour, connected fitness a rare bright spot amid digital, e-commerce issues | ZDNET
Under Armour's New Workout -- Here Comes The Internet Of (Apparel) Things
Under Armour Opens First Digital Headquarters In Austin's Revitalized Seaholm Power Plant District
Under Armour sells off MyFitnessPal for $345M, will shut down Endomondo by 2021 | MobiHealthNews
